Meet & Engage


How Lonza Uses Virtual Hiring Events to Attract Niche Talent

September 23rd 2021      |      16:00 – 16:45 UK     |     45 minutes

Hiring niche talent is a challenge for any employer, but when you’re looking to attract 5,500 – 6,000 niche hires per year, it’s certainly no easy task.

For Lonza, a Swiss multinational biotech company, live virtual hiring events have proved to be a highly effective way of filling these roles and bringing niche talent into the business.

Recruiting across five continents, Lonza’s team of recruiters use virtual hiring events to elevate the candidate experience, turn employees into brand ambassadors and bring the employer brand to life across key candidate touchpoints.

In this webinar, Meet & Engage’s Heather Harrex will be joined by Sally Claire Higham, Head of Talent Attraction at Lonza, who will reveal how Lonza leverages virtual events to attract and engage niche talent.

Join us on Thursday 23rd September at 4pm UK (11am EST) as we discuss:

  • How Lonza uses virtual hiring events to fill thousands of specialist technical skillsets per year
  • Top tips for employers that want to bring their employer brand to life in the virtual space
  • Real-world learnings around candidate experience, authenticity, and transparency
  • How Lonza measures success (NPS, brand advocacy, likelihood to apply, etc.)

We hope to see you there!